By Sheri Rosenbaum
Pricing: Varies from product to product
Availability: Online, including Amazon and The Feed
How Obtained: Company sample
RBR Advertiser: No
Enervit Enters the North American Sports Nutrition Market
Enervit may not be a sports nutrition brand you’re familiar with. I had never heard of it until I received a Sea Otter Classic press release. However, the Italian-founded company has been around in Europe for 70 years! Now in 2026, they are expanding their offering into North America.
Enervit is the title nutrition sponsor of UAE Team Emirates, the same team that includes four-time Tour de France champion and current Road World Champion Tadej Pogačar. The brand also sponsors Mexican pro cyclist Isaac del Toro.
The company’s complete nutrition system covers pre-, during-, and post-sport — including energy gels, nutrition bars, protein and creatine powders, and sports drinks. Enervit is formulated to fuel performance and accelerate recovery at every stage of training and competition.
I received a variety of samples, including energy gels, drink mix, and nutrition bars. My favorite was the chewable gel with a C2:1 (glucose-to-fructose) ratio. The format was different from any gel I’ve used before, with a texture similar to a Jell-O shot. I liked that the chewable gel wasn’t messy or sticky, didn’t require consuming the whole packet at once, and had a mild flavor. Each packet contains 30g of carbs, 50 mg of sodium, and 120 calories. I also tested the Liquid Gels, which are neither as thick as traditional gels nor as watery as a sports drink.
Evervit’s lemon drink mix, which I tested, contained 60g of carbs and tasted like lemonade without being overly sweet. I had no gut issues from the drink or the gel.
One final product I tested was the protein nutrition bars. While the taste was okay, it had a slight chalky aftertaste, like so many protein bars and powders.
Unfortunately, the company did not send me a sample of their flagship recovery drink, Magic Cherry. The drink is formulated with concentrated tart cherry extract, which is known for supporting muscle recovery and reducing inflammation. I experience significant post-ride inflammation and was looking forward to being able to test the product.
While the company’s website is only available for the EU, Italy, and Spain, athletes in North America can find the complete line of Evervit products online at sites like The Feed or Amazon.
Sheri Rosenbaum regularly contributes articles and reviews products for RBR. She’s an avid recreational roadie who lives in the Chicago area and a major advocate for women’s cycling, serving on the board of directors and volunteering with the Dare2tri Paratriathlon Club. Click to read Sheri’s full bio or visit her web site sunflowersandpedals.com.
